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BRANDING | PRINT | PACKAGING | COPYWRITING | ILLUSTRATION
GUDA Coffee Co. is a coffee concept crafted for enthusiasts and design aficionados who appreciate both quality coffee and striking visuals. By using a bold, colorful identity with playful, sticker-style illustrations it speaks directly to coffee and non-coffee lovers alike. Each design element will reflect a casual, relatable tone, creating a brand experience that feels personal and welcoming, making each coffee break a moment of joy and familiarity.
The brand taps into why coffee-lovers enjoy a good cuppa - morning fuel or midday pick-up? Does it bring a sense of calm? Or is it the excitement of discovering and tasting different flavor notes?
Vibrant. Punny. Relatable
Different stickers curated with fun in mind and also to connect with the audience. A vibrant color palette, cute graphics and a serving on puns to bring the brand one step closer to those who pick up a GUDA Coffee Co. bag of beans or cuppa.
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