Good Hands

BRANDING | CAMPAIGN | PRINT | DIGITAL | ILLUSTRATION | COPYWRITING

Good Hands revitalizes the cleaning industry with a retro vintage flair, using a warm and inviting color palette and typography to create a distinctive brand presence. By incorporating engaging illustrations, creative copywriting, and eye-catching imagery,

we move beyond the typical "boring and literal" approach. It aims to make cleaning services appealing and memorable, setting Good Hands apart with a fresh, vibrant identity.

Graphic Elements

Using the regular household cleaning items and giving them a retro, fun spin. Having these graphic elements present yet steering away from the 'in-your-face' cleaning company vibes was essential, to be more inviting and also intriguing to find out more about the brand.

People-centric. Adaptable. Enthusiastic.

Good Hands is all about giving you your time back to focus on what matters more.

Mobile Website Homepage

Warm and inviting and definitely less corporate-looking.

A light and refreshing tone of voice with a play on certain words to show its audience the TLC the brand inputs into what it does.